Gourmet Rebels, a new online grocery platform, offers a selection of healthy and delicious international brands. They are committed to balancing taste with health, featuring products tailored to diverse lifestyle needs. Each item is directly sourced, ensuring quality and traceability, which supports both consumer well-being and environmental sustainability. For this campaign, our focus was on promoting the UK’s leading health supplement brand, Nourished, particularly their innovative Collagen+ stacks through e-commerce social media marketing.